The idea to create Wake was inspired by our own troubles waking up in the morning. We wanted to build a simpler, more beautiful alarm clock for iOS that would always wake us up. Our goal was to modernize the alarm clock for iOS, taking inspiration from minimal interfaces like the original iPod wheel and the iconic Braun alarm clocks.
After testing and tweaking over a hundred versions—we obsessed over the tiny details to get things perfect!—we’re extremely proud to share Wake with the world. Wake up on the right side of the bed, everyday, with the most beautiful and intuitive alarm for iPhone.